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What are the business benefits of a Cloud Telephone System?

It has been a turbulent year for small businesses – The office of National Statistics found in their recent data that only 21% of UK businesses are looking ahead with no concerns for August 2022, decreasing from the 24% reported for July 2022. This figure will likely not surprise most UK business owners, who have been dealing with inflation, stock and staff shortages for over 2 years now. Your business has had to adapt to social and economic changes rapidly, and with decreased profits being experienced you may be looking for a better, more cost-effective way to handle your calls and improve customer service. Here at Need More Time, we’re sharing the benefits of our Cloud Telephones as a new service for handling your calls.

Boosting your business often follows a simple formula (in theory) – you need to increase efficiency and reduce overheads while still providing a good level of service. In practice, many businesses’ take an “if it isn’t broken, don’t fix it” approach to their longstanding communication methods and infrastructure for calls, but this will likely be doing your business and customers a disservice where value and capabilities are concerned. When using traditional telephone lines to handle your calls, you are limited by how many incoming calls you can receive, with little ability to upgrade or make changes to employee numbers. You are also burdened with costs associated with phone hardware, on-site systems, plus storage, maintenance and troubleshooting of these. Cloud telephony offers solutions to all these issues, by allowing users to make and receive calls from any device with internet capability.

In June 2022, 56% of UK businesses reported an increase in the prices of goods or services bought. For smaller businesses, this could create a dangerous spiral where higher outgoings mean a lack of investment, leading to reduced business

capacity; or having to pass the cost increases on to the customer, potentially driving away new and longstanding clients. Cloud telephony can help reduce costs by letting you place calls directly from any computer or mobile device with an internet connection, meaning you won’t need to buy and store stand-alone hardware, like PBX boxes and handsets. By offloading hosting and management responsibilities to a cloud communications provider like Need More Time you can reduce overhead costs and not have to worry about things like backup connections for calls or protecting your lines against emergencies or natural disasters. The cloud-based nature of the service also means you won’t have to deal with rerouting or updating traditional phone lines and interrupting your staff at work.

In practical terms, the freedom of Cloud computing allows your employees to make and receive calls anywhere with an internet connection on any connected device, whether they are in the office on their computer, on site with clients via phone or on the move working on a tablet. This creates a seamless flow of work for your company, increasing efficiency and improving customer service as responses happen faster. While aiding you in the day-to-day, cloud telephones are also better equipped for the future, allowing you to add, change and remove colleague phone numbers easily. As a client of Need More Time, we will handle any updates meaning you can spend more time on the tasks that matter to you and your customers.

With 1 in 3 businesses now operating on a remote or hybrid work structure, businesses need to make sure their calls are still being answered, and that customers are provided reliable and professional contact numbers. Unlike traditional lines, cloud telephones can take any number of incoming calls and have them ring to multiple phones, with advanced call centre routing available to ensure callers are directed to the right people. Using flexible numbers, your employees can call customers from their devices with a number that appears to be from a specific department or main business line. This gives customers a relevant contact to call back on, and provides security to your employees by not using their personal numbers. This is especially important in legal and healthcare settings for confidentiality, and where secure communications traditionally come at a high cost which you can now avoid.

Making the switch from traditional to cloud lines also provides you with more data from callers, which you can use to learn customer habits, as well as user behaviour and insight into optimising employee efficiency – in fact 75% of cloud telephone users experienced improved productivity levels. To keep track of employees no matter the location, your company can take advantage of Call Reporting and productivity tools, Call Recording, multiple Voicemail inboxes and the ability to use services remotely on a mobile, alongside many other advanced features. You’ll also have a range of call management tools at your disposal, helping you review your relationship with clients.

Overall, cloud calling provides businesses with a resilient and smart service, with many functions to tailor to your individual needs, all while saving you time and money. That is our main mission at Need More Time, and with over 20 years’ experience, we’re confident we’ve got the best solutions for you. For more information, contact us on 020 3303 3303 or email us.

Sources: Office for National Statistics (July 2022), CallSwitch Business Data (2022)